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TRACKING TECHNOLOGY

Cookie Policy

Last Updated: 15 September 2024

1. What are Cookies?

Cookies are small analytical text packages saved within your browser space when scanning websites. They help remember configuration metrics, login status, and navigational choices to optimize site performance.

2. How Southland Brief Employs Cookies

We use systems to ensure functional platform speed, monitor user interaction paths, optimize signups, and coordinate modern Google Consent Mode v2 declarations.

3. User Controls & Consent Mode v2 Standards

By default, only strictly necessary cookies remain pre-approved. Your analytic preferences and advertising choices are managed via our localized overlay banner. You can update or change consent configurations at any time by clicking the “Cookie Settings” button in the footer.

4. Categorized Cookie Frameworks

CategoryOperational IntentAssociated Consent Mode SignalsStandard Pre-declaration
Strictly NecessaryPreserves security, accessibility, and forms routing.security_storage, functionality_storageGRANTED
FunctionalSaves localized layout preferences and selections.personalization_storageDENIED (Opt-in needed)
AnalyticsMonitors audience size, page traffic, and engagement.analytics_storageDENIED (Opt-in needed)
AdvertisingSaves promotional metrics for Google Ads coordination.ad_storage, ad_user_dataDENIED (Opt-in needed)

5. Verified Cookie Identifiers

IdentifierSystem TypeProviderOperational IntentLifespan
consentModeSystem functionalLocal HostSaves your accepted consent choices.1 Year
_gaAnalytics trackingGoogle SystemMonitors relative platform traffic.2 Years
_ga_*Analytics trackingGoogle SystemDifferentiates consecutive page updates.2 Years
googleMapsCookieMap functionalGoogle CorporateDisplays localized office map on contacts page.Session

6. Modifying Universal Browser Definitions

You can block, disable, or delete historic cookies within your internal browser properties (Options → Privacy → Cookies). Disabling essential cookies could interfere with form submissions on index.html.

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